John was born in 1967 in Jerusalem. There he attended the St. Tarkmanchats Armenian secondary school. Even at a young age John displayed artistic flair. He loved to experiment with colours and had an interest in drawing well known Armenian figures and landmarks, such as Mount Ararat.

Following his high school graduation in 1985, John spent the next year living in Armenia as a student. He attended art classes at the Yerevan State University to further improve his drawing skills. In his free time John was able to indulge in another one of his interests, photography. He took pictures whilst visiting old Armenian churches and other historical places of interest. These visits enabled him to study the form and beauty of the relief carvings of flowers, motifs, human and animal figures that adorn the walls of these ancient sights.

On his return to Jerusalem in 1986 John spent the next four to five years working as a freelance artist. Through self-teaching and involvement in various design projects during this time, John continued to improve his artistic skills. His passion for design was well and truly fuelled by this stage.

John immigrated to Sydney, Australia at the end of December 1991. Realising the need for some formal arts training, he undertook an intensive, two-year graphic design course at the Northern Sydney Institute of TAFE. On completion of his course in 1994, John attained an ‘Associate Diploma in Arts’ certificate. During his studies John also entered various design competitions and as a result has won numerous awards. After graduating John worked for several design studios as a graphic designer. At the same time he attended courses in multimedia and computer programming, in order to further develop his design skills.

In 1999 John started up his own graphic design business called ‘SSS Graphics’. It has since been operating successfully and continues to grow. As a direct result of John’s commitment to creative design and quality work, he has attained both the trust and respect of his clientele.

In the year following the establishment of 'SSS Graphics', John undertook yet another creative project.The idea of an Armenian web-site that was both factual and visual appealed to him. As a result the 'HyeEtch' web-site became a dream realised.

The 'Hye Etch' web-site is the first and most comprehensive Armenian site, based in Australia.